Consent to the processing of personal data

    Dear customers and visitors of our online store,

    A number of obligations relating to the protection of personal data arise from the applicable legislation, in particular Regulation (EU) 2016/679 of the European Parliament and of the Council of 27 April 2016 on the protection of natural persons with regard to the processing of personal data and on the free movement of such data, and repealing Directive 95/46/EC (General Data Protection Regulation – GDPR). The company initMAX s.r.o., with its registered office at Plynární 1617/10, Holešovice, 170 00 Prague 7, ID No.: 11923652, registered in the Commercial Register maintained by the Municipal Court in Prague, Section C, File 356164 (hereinafter referred to as the “Provider” or “we“) in all cases where we are the controller of your personal data, protect such personal data and handle them in accordance with applicable legal regulations.

    WHAT PERSONAL DATA DO WE PROCESS?

    Customer personal data

    When you purchase a subscription to products on our online store, we process the following personal data:

    Personal data of potential customers

    When you express interest in the products we offer or subscribe to our marketing materials, we generally process the following personal data:

    Personal data of visitors to the online store

    When you visit our online store, we process the following personal data:

    Cookies are used to process this data – detailed information on their processing is available on this page below.

    Personal data of suppliers

    For suppliers of goods and services, including potential suppliers, we record the following personal data:

    SOURCE OF PERSONAL DATA

    We obtain the personal data we process directly from the data subject and also from Bright Market, LLC dba FastSpring (a company with its registered office at 801 Garden St. #201, Santa Barbara, CA 93101, United States of America[AL2] ), which mediates the transaction, ensures the payment of the purchase price (the controller is provided with information about whether the product has been paid for, and subsequently manages the customer’s products (customers have the option to cancel subscriptions to purchased products on its website, and such information is subsequently handed over to the controller).

    PURPOSE AND LEGAL BASIS OF PERSONAL DATA PROCESSING

    We process personal data on the basis of the necessity of their processing for:

    RECIPIENTS OF PERSONAL DATA

    We will only pass on your personal data if such a transfer is necessary. We pass on your data to our payment partners and to our processors (accounting services).

    Our processors have their registered office and place of personal data processing in the Czech Republic or in another EU country.

    PROCESSING TIME

    We process personal data for the period necessary to fulfil contractual obligations, to protect legitimate interests, or for the period for which we have a legal obligation to process the data (usually for a maximum of 10 years) or for the period for which you have given us consent to the processing of personal data.

    We process personal data intended for direct marketing until the data subject expresses any disagreement with the sending of further communications.

    We process personal data processed on the basis of consent for the period of validity of the consent, or until the data subject withdraws the consent.

    YOUR RIGHTS

    In accordance with applicable law, you have the following rights as a data subject:

    If you have any questions or other requests regarding the processing of your personal data, you can contact us at any time in writing at Plynární 1617/10, Holešovice, 170 00 Prague 7 or by e-mail at info@initmax.com.

    The provider uses the following cookies:

    Processor Cookies identification Personal data Processing purpose Legal basis Processing time
    Technical cookies / similar technologies
    initMAX s.r.o. dcb_dsv no Version of consent to cookies processing. legitimate interest local storage/365 days
    initMAX s.r.o. dcb_config no Configuration of consent to cookies processing. legitimate interest local storage/365 days
    Google LLC - 1600 Amphitheatre Parkway, Mountain View, CA 94043, United States cookiePreferences no It registers the user's cookie preferences. user consent 2 years
    Analytical cookies / similar technologies
    Google LLC - 1600 Amphitheatre Parkway, Mountain View, CA 94043, United States _ga no ID used to identify users user consent 2 years
    Google LLC - 1600 Amphitheatre Parkway, Mountain View, CA 94043, United States _ga_ no ID used to identify users user consent 2 years
    Google LLC - 1600 Amphitheatre Parkway, Mountain View, CA 94043, United States _gid no ID used to identify users for 24 hours after last activity user consent 24 hours
    Google LLC - 1600 Amphitheatre Parkway, Mountain View, CA 94043, United States _gat no It is used to track the number of Google Analytics server requests when using Google Tag Manager user consent 1 minute
    Google LLC - 1600 Amphitheatre Parkway, Mountain View, CA 94043, United States _dc_gtm_ no It is used to track the number of Google Analytics server requests user consent 1 minuta
    Google LLC - 1600 Amphitheatre Parkway, Mountain View, CA 94043, United States AMP_TOKEN no It contains a token code that is used to load the client ID from the AMP Client ID service. user consent 30 seconds to 1 year
    Google LLC - 1600 Amphitheatre Parkway, Mountain View, CA 94043, United States _gat_gtag_ no It is used to set up and retrieve tracking data. user consent 1 hour
    Google LLC - 1600 Amphitheatre Parkway, Mountain View, CA 94043, United States _gac_ no It contains information related to the user's marketing campaigns. These are shared with Google AdWords/Google Ads when Google Ads and Google Analytics accounts are linked. user consent 90 days
    Google LLC - 1600 Amphitheatre Parkway, Mountain View, CA 94043, United States __utma no ID used to identify users a relací. user consent 2 years after last activity
    Google LLC - 1600 Amphitheatre Parkway, Mountain View, CA 94043, United States __utmt no It is used to track the number of Google Analytics server requests. user consent 10 minut
    Google LLC - 1600 Amphitheatre Parkway, Mountain View, CA 94043, United States __utmb no It is used to distinguish new sessions and visits. This cookie is set when the GA.js javascript library is loaded and there is no existing __utmb cookie. The cookie is updated every time data is sent to the Google Analytics server. user consent 30 minutes after last activity
    Google LLC - 1600 Amphitheatre Parkway, Mountain View, CA 94043, United States __utmc no It is used only with old versions of Urchin Google Analytics, not with GA.js. It is used to distinguish between new sessions and visits at the end of a session. user consent End of session (browser)
    Google LLC - 1600 Amphitheatre Parkway, Mountain View, CA 94043, United States __utmz no OIt contains information about the traffic source or the campaign that directed the user to the website. The cookie is set when the GA.js javascript is loaded and is updated when the data is sent to the Google Anaytics server. user consent 6 months after last activity
    Google LLC - 1600 Amphitheatre Parkway, Mountain View, CA 94043, United States __utmv no Custom information for web developers is received via the _setCustomVar method in Google Analytics. The cookie contains new updates as well as news on the Google Analytics server. user consent 2 years after last activity
    Google LLC - 1600 Amphitheatre Parkway, Mountain View, CA 94043, United States __utmx no It is used to determine whether the user is included in an A/B or multivariable test. user consent 18 months
    Google LLC - 1600 Amphitheatre Parkway, Mountain View, CA 94043, United States __utmxx no It is used to determine when an A/B or multivariable test that the user is participating in ends. user consent 18 months
    Microsoft Corporation, Redmond, Washington, USA _clck no website improvement user consent 24 hours
    Microsoft Corporation, Redmond, Washington, USA _clsk no website improvement user consent 24 hours

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